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Harvard University does not offer a separate MSc in Marketing. However, students interested in marketing usually explore this field through ALM in Management (with marketing electives) offered by Harvard Extension School where marketing is available as a concentration through various electives.
The ALM degree is flexible, part-time, and costs about $40,080 USD in total, based on 12 courses at $3,340 each. It’s a good option for working professionals who want to study marketing at Harvard without committing to a full-time MBA or relocating.
While it’s not a Master’s in Marketing by name, the program allows students to dive deep into areas like brand strategy, consumer behavior, and digital marketing through elective courses. These are taught by top faculty and often include case studies from real companies.
If you're specifically looking for a Master’s in Marketing, you may want to consider schools like Columbia, USC, or Northwestern, as they offer dedicated programs focused on this field. Harvard's approach is broader, but it still gives a strong foundation in marketing within a leadership-focused MBA.
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There isn’t a dedicated MSc in Marketing at Harvard University. Most students who want to study marketing at Harvard usually go through the through ALM in Management (with marketing electives) offered by Harvard Extension School where marketing is available as a concentration through various electives.
The ALM degree is flexible, part-time, and costs about $40,080 USD in total, based on 12 courses at $3,340 each and is a very good option for those who don’t want to commit to a full-time MBA or relocating.
You’ll find courses on topics like digital marketing, consumer behavior, and brand strategy under the MBA curriculum. These are taught using real business cases and offer a hands-on learning approach that is highly respected by top global recruiters.
For someone looking for a program that says "Marketing" in the degree title, it’s better to explore options at universities like Columbia, USC, or Northwestern. Harvard gives strong marketing exposure, but only through the broader MBA path, not as a separate marketing degree.