What are the best MBA Programs for Luxury Brand Management in Europe in 2025?
Asked by T Gaikwad 6 months ago
Software Developer
Luxury MBAs in Europe are competitive, but there are a few clear standouts if someone’s aiming for brand-side roles.
• ESSEC is probably the best-known — their MBA in Luxury Brand Management is well-connected with LVMH, L’Oréal, and Chanel. Students often work on real brand projects during the course.
• SDA Bocconi’s location in Milan gives students direct access to Italian luxury brands. The program includes site visits, guest lectures, and access to fashion and luxury networks.
• EMLYON and POLIMI offer specialized luxury MBAs too, though more regional in scope.
• HEC Paris and ESCP don’t have dedicated tracks but offer strong electives in luxury marketing and have solid alumni in the sector.
• Most grads land roles like brand strategist, retail marketing associate, or merchandising analyst — often in France, Italy, or Switzerland.
For international students, jobs are possible but competitive. Knowing some French or Italian, and using the post-study visa period to intern, improves hiring chances. Starting pay ranges from €45K–€60K depending on the brand and role.
