MiM vs MSc in Marketing at EDHEC — which one is better if I already have work experience?

Question

I’ve done two internships in marketing during college and currently work full-time in digital marketing. I plan to continue in this field and eventually move into product or brand marketing roles.
 EDHEC offers both MiM and MSc in Marketing, but I’m not sure which one makes more sense for someone like me who already has some experience and is sure about staying in the marketing domain.
 Is MiM too general in this case? Or does it still offer good exposure and job opportunities in marketing?  Would appreciate any  advice on which one has better ROI or placements.

Isha B · Accepted Answer

If you're already in the marketing field and not looking to switch industries, jumping into a generalist MiM might feel like hitting reset.

MSc in Marketing is built for people like you, early career professionals aiming to go deeper in one field.
The course includes hands-on marketing projects, analytics tools, and consumer behavior training , way more focused than the MiM core.
Companies hiring for marketing roles (especially in digital and brand) often prefer MSc grads because they come with concentrated skills.
MiM still has solid marketing electives, but most recruiters see it as a management foundation, not a specialist track.
ROI-wise, MSc gives faster returns,  shorter duration, less tuition, and more direct alignment with your work history.

Unless you want to keep doors open beyond marketing, the MSc is more aligned with your background and career goals.

T Mehta · Answer

For someone with prior marketing internships and current full-time experience, the MSc in Marketing at EDHEC is likely the better fit &mdash; especially if the goal is to stay focused on brand or product marketing roles.
The MiM is broader and designed more for students who are still exploring their options. It includes core business subjects like finance, economics, and operations in the first year, which may feel redundant if you're already clear about marketing.
The MSc in Marketing is a one-year, specialised program, and placements tend to be more targeted &mdash; companies hiring for brand management, digital strategy, or product marketing often look at MSc profiles for junior manager roles.
ROI is better for MSc if you don&rsquo;t need the full 2&ndash;3 year structure of the MiM. It&rsquo;s also more suitable if you want to avoid a generalist curriculum and get straight to roles in marketing teams or agencies across Europe.